Services marketing : people, technology, strategy/ Christopher Lovelock ; Jochen Wirtz..
Language: English Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2007.Edition: 6. basımDescription: xx, 648 sayfa ; 28 cmISBN:- 9780131875524
- HF5415.13 .L68 2007
| Item type | Current library | Call number | Status | Date due | Barcode |
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ANKARA BİLİM ÜNİVERSİTESİ | HF 5415.13 .L68 2007 (Browse shelf(Opens below)) | Available | 0008215 |
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| HF 5415.13 .C53 2019 Supply chain management : strategy, planning and operation/ | HF 5415.13 .K38 2000 Global marketing management/ | HF 5415.13 .K68 2003 Marketing management/ | HF 5415.13 .L68 2007 Services marketing : people, technology, strategy/ | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach/ | HF 5415.13 .W56 2004 Marketing management/ | HF 5415.135 .K47 2007 Strategic marketing problems : cases and comments/ |
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