Contemporary issues in strategic marketing/ 
editor : Ahmet Sekerkaya. 
 - First printing 
 - İstanbul :  Istanbul Univesity Press,  2020. 
 - xii, 292 sayfa :  resim, tablo ;  24 cm 
 - Istanbul Univesity Publication;  School of Business Publication;  5261.  287 .
 - Istanbul Univesity Publication;  School of Business Publication;  5261.  287 .
<br/><br/><label>ISBN: </label>9786050707335 9786050707281 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pazarlama<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / .C66 2020