Czinkota, Michael R..
International marketing/
Michael R. Czinkota ; Ilkka A. Ronkainen.
- Seventh edition
- Mason, OH : South-Western Cengage Learning, 2004.
- xxvii, 666 sayfa : harita, resim, tablo ; 28 cm
Kaynakça ve dizin var."=650 \0 İhracat pazarlaması = Export marketing"
0324190468 0324282893
HF1416 / .C95 2004