Czinkota, Michael R..

International marketing/ Michael R. Czinkota ; Ilkka A. Ronkainen. - Seventh edition - Mason, OH : South-Western Cengage Learning, 2004. - xxvii, 666 sayfa : harita, resim, tablo ; 28 cm

Kaynakça ve dizin var."=650 \0 İhracat pazarlaması = Export marketing"

0324190468 0324282893

HF1416 / .C95 2004