Kotler, Philip. <br/><br/>
Principles of marketing/ 
Philip Kotler ; Gary Armstrong. 
 - 13 e 
 - United States of America :  Pearson Education,  2010. 
 - xxix, 637 sayfa :  resim ;  28 cm 
<br/><br/> Kaynakça ve dizin var. 
<br/><br/><label>ISBN: </label>9780137006694 0137006691 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pazarlama<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / .K68 2010