Grewal, Dhruv. Marketing/ Dhruv Grewal ; Michael Levy. - Second edition - New York : McGraw-Hill, 2010. - xxxv, 679 sayfa : resim ; 28 cm Dizin var. ISBN: 9780071285469 Subjects--Topical Terms: PazarlamaMarketing LC Class. No.: HF5415 / .G74 2010